Pop star Anne-Marie teamed up with Impulse to promote the new fragrance Instant Crush. We got her to ‘Answer on Impulse’ a bunch of silly questions, after all, we answer questions most honestly when there’s no time to deliberate. CUE THE TICKING CLOCK.

— Social & SnapChat —

We also created a fun little Snap Ad with her too that saw her fill the frame with all her latest instant crushes moments.